Next generation audience analytics toolkit that gives you the knowledge to understand your audiences, the insight to make decisions and the tools to affect change.
Purple Seven has been working in the UK Arts sector for 16 years, analysing audience behaviour across hundreds of organisations. Our knowledge and experience of audience trends is thorough, offering an industry context to your audience data that will help you focus on the important, not just the interesting.
Fundamental to our approach is action – we believe that insight without action is a distraction.
Our Toolkit gives you everything you need to drive revenues and occupancy whilst managing your customer relationships for long term gain.
Gabriella Lee is York Theatre Royal’s Press and Marketing Assistant, and has been using the surveys for a year. They are easy to send and the results are immediate as they’re processed in real time, so Gabriella often checks the survey results at the start of each morning to get a snapshot of the audience’s… Read more »
Colston Hall has been bringing music to Bristolians for over 140 years. With something different on each night there is a diverse audience attracted, creating an issue to record customer satisfaction in a quick, easy and actionable way.
Richmond Theatre’s aim was to drive sustainable, predictable and long-term ticket revenues by identifying core segments within the box office database, and Purple Seven provided the solution to deliver against this.