ATG’s Marketing Account Director Nicci Allt is a long-standing advocate of Purple Seven, and finds it a useful planning tool as part of the marketing toolbox: “Because Purple Seven holds such a large amount of data from audiences across the country, when we’re wanting to identify specific audiences, maybe first timers, or those who are… Read more »
Andy Boreham has been using Purple Seven for the last six years at Colston Hall, Bristol’s largest concert hall, presenting major names in music and comedy. Although he and his marketing team use it on a regular basis to monitor sales data and get customer insights, its easy-to-use dashboards and reports are also used across… Read more »
With over 40 venues across Fife to oversee and around 700 events a year to promote – ON with Fife Cultural Trust is an organisation where programming is abundant, but time is in short supply. Marketing Officer, Andrew Stewart finds Purple Seven an invaluable tool for his daily marketing practice – so much so that he… Read more »
Gabriella Lee is York Theatre Royal’s Press and Marketing Assistant, and has been using Purple Seven’s surveys for a year. They are easy to send and the results are immediate as they’re processed in real time, so Gabriella often checks the survey results at the start of each morning to get a snapshot of the… Read more »
Colston Hall has been bringing music to Bristolians for over 140 years. With something different on each night there is a diverse audience attracted, creating an issue to record customer satisfaction in a quick, easy and actionable way.
Richmond Theatre’s aim was to drive sustainable, predictable and long-term ticket revenues by identifying core segments within the box office database, and Purple Seven provided the solution to deliver against this.
The location of the Rose Theatre in Kingston, on the outskirts of inner London are so that it has to compete with the attention of West End venues and other producing theatres in London.